Success Stories: Start-Up Product Support

Our Client

Is a Fortune 500 brand and leading manufacturer of bathroom and kitchen fixtures.

Telecom’s Services

Sales support and appointment setting.

The Challenge

To define and implement a strategy to support the launch of a heavily marketed, new brand from day one.

Our Approach:

  • Collaborated with all stakeholders to help design, develop, and implement a nationwide sales program.
  • Developed business rules to support potential customers, specific to each region being marketed to.
  • Set, confirmed, and distributed appointments for a national team of sales representatives.
  • Implemented a solution designed to provide timely service to prospects responding to ads heard and seen on DRTV, radio, direct mail, and digital channels.
  • Managed the CRM solution designated for the program.
  • Managed all appointment logistics, constantly in contact with field representatives assisting with appointment rescheduling, providing directions, and more.
  • Developed a proprietary “Web Leads Interface” allowing our staff to reply to web leads in real-time.
  • C-level Executive oversight.


  • Achieved KPIs and service metrics assigned to the program.
  • Increased appointments set ratio and net sale conversion metric.
  • Served as a key contributor to the outcome of the program, the company’s new flagship product, a well-respected and industry-leading Walk In Tub product/brand

Receive a Free Consultation & Proposal

Contact us to learn how we can help you increase sales, optimize customer experience, and reduce your service costs.

Contact Us